Salesforce Marketing Cloud

Salesforce Marketing Cloud Review

Salesforce Marketing Cloud – Send Better Email

Summary: With features that beat the whole category, Salesforce Marketing Cloud is priced to match, but still a favorite of the industry. Seamless integration in other Salesforce platforms make it an easy choice for businesses already using them, however it does not play as well with applications from other companies.

Websitehttp://www.salesforce.com/

Twitter@marketingcloud

Review (%)

Overall Rating 85%
Integration 60%
Performance 100%
Price 30%

Choose this tool if:

  • You use other Salesforce tools
  • You are an enterprise level business
  • You want premium features and don’t mind paying for it
  • You want a dedicated Campaign Advisor to help your email marketing

You might prefer another if:

  • You want a program that integrates well with other system
  • You don’t need premium features
  • You have a lower budget
 SalesForce Marketing CloudGetResponseMailChimpiContactConstantContactDotMailer
Best Premium AutomationBest Low-Cost AutomationBest Small Business All-RounderBest Social MediaBest for Customer SupportBest Newcomer
Features
Customizable TemplatesyyBESTyyy
Landing Page CreationyBEST
Google Analyticsyyyyyy
Email Engagement Trackingyyyyyy
Individual Subscriber TrackingBESTyy
A/B TestingBESTBESTyyyy
Social SharingyyBESTyy
Social ListeningyBEST
List Segmentationyyyyyy
Behaviour SegmentationBESTyyy
Survey ToolsyyBEST
Custom AutorespondersyyyyBEST
Advanced Workflow AutomationBESTyyy
CouponsBEST
Phone SupportyyyBESTy
Campaign AdvisorBESTy
PricingSalesForce Marketing CloudGetResponseMailChimpiContactConstantContactDotMailer
Trial PeriodNo30Free version303030
Payment styleannuallyper monthper month/ pay as you goper monthper monthper month
Basic$400/month$45/month 5000 subscribers$50/month 5000 subscribers$52/month 5000 subscribers$80/month 5000 subscriberson request
detailsmost features, minus automation studio and social listeningall features, unlimited emails, included on all paid plansall features, unlimited emails, included on all paid planslimited to basic analytics, automation and social featuresEmail Plus' package with all features
custom
Top-tier$1250/month 15000 contacts (more can be added)$250/month 50000 subscribers$240/month 50000 subscribers$369/month 25 000 subscribers$110/month 10 000 subscribers, call for higher volumeson request
detailsadvanced autoamtion featuresall features, unlimited emails, included on all paid plansall features, unlimited emails, included on all paid plansall features, unlimited emailsall featurescustom
Annual Discountno
18 %no15%15%

Dotmailer is praised for custom auto-responders, behaviour segmentation as well as workflow automation.

The tool integrates with 16 out of 46 third party software analysed while the category’s arithmetic mean is 19/46.

Dotmailer has 35% Integration Score. Under normal circumstances this is considered great, yet since Mailchimp ‘The integration champion’ is also featured within the category, Dotmailer Integration score is only ‘Below average’.

 Salesforce Marketing CloudGetResponseMailChimpiContactConstantContactDotMailer
APIyyyyyy
Google Apsyyy
Google Analyticsyyyyy
Contact Form 123yyyy
Zapieryyyyy
Contacts
Capsule CRMyyy
Pipeline Dealsy
Base CRMy
InfusionSoftyy
Nimbley
Zendeskyyy
SugarCRMyyy
Hubspoty
Salesforceyyyyy
PipeDrivey
Insightlyyy
Highriseyyyy
Nutshelly
Batchbookyy
Zoho CRMyyyy
Freshbooksyyy
Microsoft Dynamicsyyy
CMS
Wordpressyyy
Drupalyyy
Joomlayyy
Evernoteyyy
Dropboxy
Social Media
Facebookyyyy
Twitteryy
Tumblry
Instagramy
Hootsuiteyy
Ecommerce
Shopifyyyyyy
Bigcommerceyyyyy
Magentoyyyyy
Paypaly
Etsyy
Amazon Paymentsy
Wndsor Circleyy
osCommercey
WooCommerceyy
3D Cartyyyy

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Best Email Marketing solution for Small & Medium Business

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