Wistia vs Vidyard


Powerful, Easy to use, and affordable video hosting

Wistia Review


Turn Viewers into Customers

vidyard review

Round 1: Pricing

From $25/ month for 100 videosfrom $79/month for 20 videos


Winner: Wistia!

Vidyard pricing is custom, however, so if you like their features it’s worth calling to check out their options but their starting point is higher than Wistia’s. Wistia also has a limited free plan useful for small businesses. Wistia’s advanced features are available from $100/month.

Round 2: Features

Customizable Playerxx
Unbranded Playerxx
In video Calls to ActionBESTx
Website does not redirect to third partyxx
Multiple player themes supportedx
Email CaptureBESTx
Aggregate AnalyticsxBEST
Advanced Analytics, individual viewer metricsBESTx
Integrations with CRM and marketing automationxBEST
Video SEOx
Password Protectionxx
IP Blockingx
HTTPS Compatiblexx
Embedding Restrictionsxx
Download Restrictionsx
Codes to secure paid contentxx
Allows users to pay directly for premium content
Subscription Services
Direct Payment (Tip Jar)


Winner: Vidyard!

It was close, as both Vidyard and Wistia have an impressive range of features. Vidyard has better features to integrate with marketing automation programs and better aggregate analytics, but Wistia has lower price to activate its full feature set. Both platforms have similar levels of customization, security, and email capture.

Round 3: Integrations

Integration levelHIGHMED
Content Management (Wordpress, Joopla)Y
Ecommerce (Shopify/WooCommerce)Y
CRM (Salesforce/Hubspot/Infusionsoft)YY
Social MediaYY


Winner: Wistia!

Wistia plays nicely across a range of platforms, but Vidyard integrates seamlessly with marketing automation powerhouses such as Marketo, Eloqua, and Act-On. If you use those in your business this could sway you towards Vidyard.

Round 4: Language support

Only available in EnglishOnly available in English


Winner: Wistia!

The battle score

Overall Winner: Wistia!

But you might prefer Vidyard if:

  • You use Salesforce
  • You need an unusual or custom solution
  • You use Marketo, Eloqua or Act-On and want to integrate your video to your marketing automation
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