iContact Vs ConstantContact


Email Marketing for Everyone

icontact review


Grow with Email Marketing

constant contact review

Round 1: Pricing

BasicFrom $15/month for 500 subscribersFrom $20/month for 500 subscribers
Pro$369/month 25 000 subscribers$110/month 10 000 subscribers


Winner: Tie!

iContact is more budget friendly for low numbers of subscribers, while ConstantContact becomes much better for high numbers. ConstantContact has two packages, ‘Email’ which is more limited and ‘Email Plus’ which unlocks all the features. iContact has three pricing levels, normal, pro, and premier.

Round 2: Features

Features :GetResponseDotmailer
Customizable Templatesyy
Landing Page CreationBEST
Google Analyticsyy
Email Engagement Trackingyy
Individual Subscriber Trackingy
A/B TestingBESTy
Social Sharingy
Social Listening
List Segmentationyy
Behaviour Segmentationyy
Survey Toolsy
Custom AutorespondersyBEST
Advanced Workflow Automationyy
Phone Supportyy
Campaign Advisor


Winner: Tie!

But it was close. Both programs have a similar set of features with analytics, list segmentation, split testing, and engagement tracking. ConstantContact offers more support and hand-holding for those who are new to email marketing, giving you a Campaign Advisor to help direct your campaigns. ConstantContact also offers some interesting survey and coupon features. iContact is much better, the best in category in fact, for social media sharing and listening.

Round 3: Integrations

Integration :iContactConstantContact
Integration levelLOWHIGH
CMS (Wordpress, Joomla, Drupal)YY
Ecommerce (Shopify/WooCommerce)Y


Winner:  ConstantContact!

ConstantContact integrates well with many CRM platforms, as well as Ecommerce and Content Management applications. iContact does not integrate well, only with Salesforce for CRM platforms and Drupal for Content Management.

Round 4: Language support

English accessEnglish access
Multiple alphabets and languages supportedMultiple alphabets and languages supported


Winner: Tie!  

The battle score

Overall Winner: ConstantContact!

But you might prefer iContact if:

  • Social listening and sharing is a big part of your marketing strategy
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