GetResponse Vs iContact
Round 1: Pricing
|Basic||From $16/month for 1000 subscribers||From $15/month for 500 subscribers|
GetResponse beats iContact at every level of features and pricing, as well as making all its features available for every paid plan.
Round 2: Features
|Landing Page Creation||BEST|
|Email Engagement Tracking||y||y|
|Individual Subscriber Tracking||y|
|Advanced Workflow Automation||y|
GetResponse has more sophisticated workflow automation, split testing, user segmentation and, subscriber tracking features than iContact, and the advanced features are available at lower prices. GetResponse also offers a landing page builder that is very useful. iContact does have an advantage for social sharing and listening.
Round 3: Integrations
|CMS (Wordpress, Joomla, Drupal)||Y||Y|
GetResponse integrates with almost every program under the sun, and the API is very developer friendly if you need to make a custom app. iContact only integrates with Salesforce and Drupal.
Round 4: Language support
|Support for 6 languages||English Access|
|Multiple alphabets and languages supported||Multiple alphabets and languages supported|
The battle score
Overall Winner: GetResponse!
But you might prefer IContact if:
- Social listening and sharing is a big part of your marketing strategy
- You have a very high number of subscribers