MailChimp Vs ConstantContact

MailChimp

Send Better Email

ConstantContact

Grow with Email Marketing

Round 1: Pricing

Plan	MailChimp	ConstantContact
Basic	Free up to 2000 subscribers	From $20/month for 500 subscribers
Pro	$240/month 50000 subscribers	$110/month 10 000 subscribers

Winner

Winner: MailChimp!

MailChimp beats ConstantContact at every level of pricing, as well as making all its features available for every paid plan. ConstantContact has two packages, ‘Email’ which is more limited and ‘Email Plus’ which unlocks all the features. MailChimp also offers pay-as-you-go pricing for low volumes.

Round 2: Features

Features :	MailChimp	ConstantContact
Customizable Templates	BEST	y
Landing Page Creation
Google Analytics	y	y
Email Engagement Tracking	y	y
Individual Subscriber Tracking	y
A/B Testing	y	y
Social Sharing	y	y
Social Listening
List Segmentation	y	y
Behaviour Segmentation	y
Survey Tools		BEST
Custom Autoresponders	y
Advanced Workflow Automation	y
Coupons		BEST
Phone Support		BEST
Campaign Advisor		y

Winner

Winner: MailChimp!!

Both programs have similar levels of testing and analytics features, however MailChimp has more sophisticated user segmentation and subscriber tracking. It also makes its advanced features available for every paid plan, unlike ConstantContact which requires the Email Plus plan. ConstantContact offers more support and hand-holding for those who are new to email marketing, giving you a Campaign Advisor to help direct your campaigns. ConstantContact also offer some interesting survey and coupon features.

Round 3: Integrations

Integration :	MailChimp	ConstantContact
Integration level	HIGH	HIGH
API	Y	Y
CRM	Y	Y
CMS (Wordpress, Joomla, Drupal)	Y	Y
Ecommerce (Shopify/WooCommerce)	Y	Y
Social Media	Y	Y

Winner

Winner: MailChimp!

MailChimp integrates with almost every program under the sun, and the API is very developer friendly if you need to make a custom app. ConstantContact also integrates with lots of CRM platforms, Ecommerce, and Content Management applications.