MailChimp Vs Dotmailer

MailChimp

Send Better Email

Dotmailer

Imagination…Delivered.

Round 1: Pricing

Pricing	MailChimp	Dotmailer
Basic	Free up to 2000 subscribers	Custom
Pro	$240/month 50000 subscribers	Custom

Winner

Winner: MailChimp!

Dotmailer offers custom pricing, so its plans are not visible on its website. MailChimp offers plans and pricing for all levels of business, and makes all its features available on all paid plans. Dotmailer is aimed towards more medium and larger business, but if you need a custom solution for a smaller one, talk to one of their agents.

Round 2: Features

Features :	MailChimp	Dotmailer
Customizable Templates	BEST	y
Landing Page Creation
Google Analytics	y	y
Email Engagement Tracking	y	y
Individual Subscriber Tracking	y
A/B Testing	y	y
Social Sharing	y	y
Social Listening
List Segmentation	y	y
Behaviour Segmentation	y	y
Survey Tools
Custom Autoresponders	y	BEST
Advanced Workflow Automation	y	y
Coupons
Phone Support		y
Campaign Advisor

Winner

Winner: Tie!

Both programs have similar levels of testing and analytics features, however MailChimp has more sophisticated subscriber tracking. It also makes its advanced features available for every paid plan. Dotmailer has more complex features for custom autoresponders and workflows, as well as improved phone support.

Round 3: Integrations

Integration :	MailChimp	Dotmailer
Integration level	HIGH	HIGH
API	Y	Y
CRM	Y	Y
CMS (Wordpress, Joomla, Drupal)	Y	Y
Ecommerce (Shopify/WooCommerce)	Y	Y

Winner

Winner: MailChimp!

MailChimp integrates with almost every program under the sun, and the API is very developer friendly if you need to make a custom app. Dotmailer also integrates with lots of CRM platforms, Ecommerce, and Content Management applications.